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Here you will find a wide selection of resources put together by Scott Lovely. There are articles that Scott has written and off site links. You can even sign up to receive new articles via email once they're posted. Scott's Articles |
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Boomers: Like It or Not They Set the Tone Today’s world is managed and run by the largest generation in the history of America, the Baby Boomers. With over 78 million scheduled to retire in the next 30 years the trend is simple to see, everything is being influenced by the Boomer generation. Finally Schools Catch Up with Kids & Technology Generation Y, the Millennials, Tech babies, whatever you decide to title this current generation it is impossible to ignore their technological prowess. The children born from 1978 – 1995 were born into a computerized world. They have been raised with technology and their comfort level is unsurpassed. No Child Left Behind - Who's Getting Rich? The “No Child Left Behind” law (NCLB), signed by President George W. Bush on January 8, 2002 has shifted the way schools must deal with their student population. While the verdict is still out on whether or not the NCLB is beneficial for schools around the country, one must still ask the question, does that even matter? After all, are schools developed to benefit the schools themselves or the students that occupy them? Several states are now taking issue with the NCLB, stating that they are losing money as a result of this law. |
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Recommended Reading |
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The Boom That Was Never Heard - Tales of Baby Boomers that Screamed Silence by Scott Lovely Anticipated publication date - undetermined. Who defined the Baby Boomers? Hear from boomers who for the first time are sharing their life stories. Discover who defined the generation that changed how we will live today. |
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by Carolyn A. Martin, Ph.D. and Bruce Tulgan Managing Generation Y is for anyone who wants to become the employer of choice for the next cohort of young adults. Discover the Gen Y traits that pose the greatest challenges to managers, as well as the best practices you can implement now to keep these upbeat, techno-savvy workers focused and motivated. |
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Millennials Rising Building on the concepts they first developed in Generations and 13th Gen, Neil Howe and William Strauss now take on Generation Y, or, as they call them, the Millennials. Unlike their rather distressing portrait of the more reactive Generation X (the 13th Gen), or the negative stereotypes that abound about today's kids, this is all good news. According to Howe and Strauss, this group is poised to become the next great generation, one that will provide a more positive, group-oriented, can-do ethos. |
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Kidfluence: The Marketer's Guide to Understanding and Reaching Generation Y - Kids, Tweens and Teens By Anne Sutherland, Beth Thompson Kidfluence details the latest research on the demographic and socio-cultural trends of young adults born after 1980--Generation Y. This "what works and what doesn't" book provides marketers and advertisers with sometimes-surprising findings on what information and products these kids really want, and how to reach them most effectively without turning them off completely. |
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